Always at the Forefront
Never Outdated
Fashion is big business. More people are involved in the buying, selling and production of clothing than any other business in the world. Everyday, millions of workers design, sew, glue, dye, and transport clothing to stores. Ads on buses, billboards and magazines give us ideas about what to wear, consciously, or subconsciously.
Fashion is a means of self-expression that allows people to try on many roles in life. Whether you prefer hip-hop or Chanel-chic, fashion accommodates the chameleon in all of us. It’s a way of celebrating the diversity and variety of the world in which we live. Fashion is about change which is necessary to keep life interesting. It’s also a mirror of sorts on society. It’s a way of measuring a mood that can be useful in many aspects, culturally, socially even psychologically. At the same time, fashion shouldn’t be taken too seriously or you lose the fun of it.
The word trend is also commonly used as a synonym for fashion. The fashion trend implies being original, different, and exclusive, the moment a trend extends over time it becomes obsolete, giving rise to a new one. The final word is always with the public, a designer can propose ideas but if the public does not use them and they are not seen on the street, they do not go forward.